Kotler and keller describe five segmentation variables for, Operation Management

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Kotler and keller describe five segmentation variables for

Kotler and Keller describe five segmentation variables for Business Markets Discuss them and the steps in the segmentation process.

please explain in minimum of 600 words includinf an Introduction and conclusion .. please add the references from where you got your source

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Operation Management: Kotler and keller describe five segmentation variables for

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