Key elements of your international marketing plan


Task: Select a product and company that exists in the US, but has not been developped internationally, or does not exist in the country of your choice.

Q1. Summarize your company's vision and intended marketing strategy, including a description of the products/services/target market, and the general type of strategy that you expect to use.

Q2. Make a prediction of how you will forecast sales. Explain how you will research and approach the country/target/market. Provide general justifications for your financial estimates. Include a list of the key elements of your international marketing plan.

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Marketing Management: Key elements of your international marketing plan
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