Use HUAWEI as good organisational example, and CISCO as bad organizational example. Also include the future competition between HUAWEI and APPLE.
Complete the given essay assignment:-
1. Kay (1993) claims that most businesses find it difficult to appropriate the benefits from innovation. Drawing on research and organizational examples critically examine how firms can respond to such difficulties..
Or.
2. If a firm is to attain a competitive advantage, it must make a choice about the type of competitive advantage it seeks to attain and the scope within which it will attain it (Porter, 1985:12). Drawing on research and organizational examples critically evaluate the three generic strategies.
Word count: 2000