Question: It is very important to make sure that you align your pricing strategy with your target market and branding strategy. Below are various different businesses and pricing strategies.
• Match each business with the pricing strategy that you believe the business is using.
• Discuss why you think the business is using the pricing strategy that you did.
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Pricing Strategy
Penetration Pricing
Pricing Skimming
Premium Pricing
Competitive Pricing
Economy Pricing
Promotional Pricing
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Business
Bentley
Motors
Motorola
Kohl's
Dish
Network
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