Interactive 2:Is the Boston Consulting Group (BCG) matrix reliable? Why/why not?
Given this template of BCG, choose any 2 products and place them in the applicable quadrants of your choice. Explain the finding based on the applicable quadrant.
Cadbury Milk Chocolate
Stars
II Cadbury Yogart Snacks
Question Marks
I Cash Cows
III Dogs
IVDeliverable Length: There is no set deliverable length for this assignment. As a graduate business student, you are required to provide a well-researched and analyzed comprehensive response to every assignment question. Brief, vague, generic, or non-definitive responses will not earn good grades.
In your own words, post a substantive response to the Discussion Board question(s) and comment on other postings. Your response should address the DB question(s) and move the conversation forward. You will be graded on the quality of your postings, including mastery of the concept as well as critical thinking. If asked for your opinion, do not simply state that it is a good or bad idea; elaborate on your reasons and argument. Include enough detail to substantiate your thinking as well as your position on the questions or comments