Invent something that sold or licensed to existing company


Problem

Develop a paper that presents feasibility study for an original business idea of a mobile app that connects businesses with service providers. The study must demonstrate the basic market, operational and economic viability of the proposed concept as well as the support needed for the venture. The paper must also explain the contribution that your venture will make to innovation for organizations and/or social change.

Note you are not developing a full business plan, but only conducting a feasibility study, which should address:

Product/service feasibility
Industry/target market feasibility
Technology feasibility
Organizational feasibility
Financial feasibility

Original business ideas may be chosen from one of the following:

1. Come up with an original concept for your own entrepreneurial, growth-oriented venture

2. Invent something that can be sold or licensed to an existing company

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Business Management: Invent something that sold or licensed to existing company
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