Introduction : Travel and tourism deals in selling services to their clients. Hence public relations and promotion are used widely in this sector. This assignment focuses on implementation of media strategy for Thomas Cook. Thomas Cook is a UK based travel and tourism organization.
Write a report on Thomas Cook. While writing report focus on below mentioned points.
Public relations in Thomas Cook.
Uses of Public relations in Thomas Cook
Promotional skills used in Thomas Cook
Effectiveness of Media in Thomas Cook
The report should be approximately 1,000 words in length (excluding appendices, tables, and references)