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International strategy for marketing and production

Question: Examine the article "New frontiers in international strategy for marketing, production, and finance factors. Describe how the three factors should be incorporated into the situation within the article.

Ricart, J.E., Enright, M.J., Ghemawat, P., Hart, S.L. & Khanna, T. (2004). New frontiers in international strategy. Journal of International Business Studies, 35, 175-200.

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Finance Basics: International strategy for marketing and production

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