In which way does sett goldman use creative strategy, Other Management

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In which way does sett goldman use creative strategy

Assignment task: Change & Innovation: Honest Tea

After watching the below video, please write a one-page response answering the questions below.

Question 1: Does Sett Goldman, the CEO and co-founder of Honest Tea, possess the characteristics that creative leaders have?

Question 2: In which way does Sett Goldman use creative strategy to overcome traditional thinking?

Question 3: How does Honest Tea differentiate itself from the other brands in the market?

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