In the land of free trade the public does not view all


Assignment 1 Not All Companies are viewed as Equal Alcohol Industry

In the land of free trade the public does not view all industries as equal. Do you believe that is ethical Do you believe that some industries are unfairly targeted? Should it not be consumers' choice to partake in products that are not healthy for them, or do those companies have an ethical obligation to protect people? In this assignment you will choose one (1) industry to write about. Ideas could include tobacco, soda, alcohol, casinos, or candy companies, just to name a few.

Write a one and a half to two (1 ½ - 2) page paper in which you:

1. Become an advocate for either the consumer or the industry. Prepare an argument explaining the major reasons why you support either the consumer or the industry. Make sure to include details on the role capitalism plays in corporate decision-making.

2. Use at least two (2) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

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Marketing Management: In the land of free trade the public does not view all
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