In marketing research this level of measurement is the
In marketing research, this level of measurement is the preferred measure when measuring purchase likelihood and attitude assessment.
a. nominal
b. ratio
c. interval
d. reliable
e. ordinal
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a century ago john wanamaker was attributed on saying the famous axioum half the money i spend on advertising is wasted
questionyour firm designs training materials for computer training classes and you have just received a request to bid
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