Improving the scores on the customer surveys


Question:

Identify how your company uses quality management. Identify different areas for quality measurement and management. What types of quality tools and techniques are the best to be employed, process control, quality tools, employee involvement? Consider quality management programs such as TQM, Six Sigma, ISO9000, etc. How might these be employed, and which of these do you think are best for your company?

NOTE: for RETAIL businesses, customer satisfaction surveys and focus groups should be considered as one way of measuring quality. How can you improve the scores on the customer surveys?

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Strategic Management: Improving the scores on the customer surveys
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