Importance of customer relationship management
Describe the strategic importance of Customer Relationship Management (CRM) and discuss how CRM can be used to create customer satisfaction and greater profits for the firm.
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Identify and explain the inventory asset and cost flows of a merchandising company. Provide examples
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Explain the strategic importance of Customer Relationship Management (CRM) and describe how CRM can be employed to make customer satisfaction and greater profits for the firm.
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You will make an entire Transformational Change Management Plan for a medium-sized public company which has lost business to a competitor that has selected to outsource much of its production operations.
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