Marketing plan on Bissell Inc (APA format, 4000 words minimum, excluding title and references and executive summary
Mission statement and introduction
Branding, pricing and distribution strategy of Bissell Inc
Marketing strategy information
Swot analysis
Need analysis
Develop the differentiation strategy in relation to the closest competitor
Establish whether the company's intention is to be a leader or follower within the industry
Environment analysis
Predict the most significant trend to impact the business
Implementation strategy for your hypothetical company
Time table for execution of plan
Expansion plan
Social media or media tools
Performance standards, monitory methods and financial controls
Access the potential performance of your company.