Problem: A marketer must ensure that all key players are on board with the implementation of the strategic blueprint and that proper data and justification is in place. A good marketer is always on their toes and able to accept negative feedback as well as counter-offering justification that can sway the non-believers. As a result, discuss the following:
How can a marketer ensure that their Strategic Blueprint is in concert with the other key components?
What actions should marketers take to ensure this integration?