Impact of internet and e-marketing on information centres


Answer all questions.

Question1)

Describe the concept of management. Discuss the application of management theories in the field of library and information science.

Question2)

What is ‘operations research’? Discuss how it could be implemented in library and information centres.

Question3)

Differentiate between ‘flow process chart and ‘decision flow chart’. Describe the process of book discharging using a ‘decision flow chart’.

Question4)

Why do employees resist change? Discuss ways of dealing with resistance to change.

Question5)

 “Library is a system”. Discuss the statement in detail.

Question6)

Enumerate different steps, methods and procedures involved in collection evaluation of a library.

Question7)

Discuss characteristics of information as a marketable commodity and describe how it could be marketed.

Question8)

Explain the impact of internet and e-marketing on libraries and information centres.

Question9)

Write short notes on the following:

a) Four Ps of Marketing

b) Critical Path Method (CPM)

c) Cost Benefit Analysis

d) Work Sampling

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Management Theories: Impact of internet and e-marketing on information centres
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