Illustrate five competitive forces that shape strategy


Assignment task: From The Five Competitive Forces That Shape Strategy by Michael Porter, answer these

1. Why is it essential for businesses to evaluate periodically where their company stands relative to the five forces?

2. What does this knowledge help them do; give three examples.

3. Select two of the five forces. Then, explain to someone that is not as familiar with business studies as you are what they mean.

4. Finally, give two present-day examples of these forces.

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Marketing Management: Illustrate five competitive forces that shape strategy
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