Discussion Post: Resources & Capabilities
• Which should be the primary basis for formulating strategy: The external market or the internal resources and capabilities?
• Provide an example of a company in KSA whose strategy has been based upon developing a set of capabilities and then applying them to different product markets.
o Identify two key resources and two capabilities of the company.
o Explain the advantages and disadvantages of this approach.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.