Assignment: Evaluate Health Communication Campaigns
In this assignment, you will evaluate health communication campaigns. You will apply your learning from earlier modules and use it to assess two current campaigns.
The purpose of this assignment is to identify the strategies used in health communication campaigns to maximize message reach and frequency.
Using the readings for this module, the Internet, and your personal experience, select two health communication campaigns. You will describe and assess the campaigns in terms of audience characteristics and communication channels.
Complete the following:
• Identify two current health communication campaigns.
• Briefly describe the campaign message(s) and how you located the campaigns.
• Evaluate the two health communication campaigns to assess their effectiveness. Include the following for each campaign:
o Characteristics of the target audience
o Social determinants of the health problems
o Selected messages and communication channels
o Reasons behind choosing these specific messages and channels
• Identify potential gaps in the campaigns.
• Recommend solutions to minimize these gaps.
• Describe the strengths and weaknesses of each campaign.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- Modules-References-Materials.rar