Identify the type of market segmentation, Marketing Management

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Identify the type of market segmentation

Question: Katerina developed a new app for the iPhone and is looking to market the app to millennial customers and those that are iGen. Which type of market segmentation should she engage in? Select answer from the options below Geographic Psychographic Demographic Segmentation will not help Katerina Behavioral

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Marketing Management: Identify the type of market segmentation

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Asked Questions

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Marketing Management: Identify the type of market segmentation

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