Identify the steps in the research process


1000 words, 2 references

Begin conducting research now on your company/client. After brainstorming on your company’s industry and after your preliminary research information-gathering techniques, create a research profile proposal to deliver to your company’s management that includes the following:

  •     State the specific research goal for the proposal.
  •     What is the company’s current business problem?
  •     Who is the company’s competition?
  •     Establish your population sample for researching customer attitudes and behaviors about the company and product.
  •     Identify the steps in the research process.

 

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Marketing Management: Identify the steps in the research process
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