Identify the relevant affected parties


Discuss the below:

Review the case pinto Fires by Dennis A.Gioia and response

Put yourself in the role of the recall coordinator for ford motor co. it is 1973, and field reports have been coming n about rear-end collisions, fires and fatalities. You must decide whether to recall the automobile

1- Idenfify the relevant facts.

2- Identify the pertinent ethical susses and points of ethical conflict.

3- Identify the relevant affected parties.

4- Identify the possible consequences of alternative courses of action.

5- Identify relevant obligations.

6- Identify your relevant community standards that should guide you as a person of integrity.

7- Check your gut.

8- What will you decide ?

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Marketing Management: Identify the relevant affected parties
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