Problem
Now that you have completed the detailed process of evaluating the proposed business opportunity (attached) and compiled all of the findings into a detailed project, you will need to create a one page, high-level abstract of the proposed business venture. This abstract should provide a short description of the business concept and highlight your breakthrough idea by describing the unique aspects of your product or service. This abstract should be the first section of your submission after the cover sheet.
Include a WOW statement, which could simply be a sentence indicating why the project is important to the business industry as a whole.
Use the following guidelines when writing the abstract:
1) Begin with a wow statement illuminating the business problem under study. The WOW statement is a one-line attention-grabbing statement.
2) Identify the population or organization.
3) Identify three themes that morphed from the development of the plan to entice your readers.
4) Ensure the first line(s) in the abstract are not indented.
The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.