Operations Management 5th edition Reid & Sanders
Case: Creature Care Animal Clinic (b)
1. Identify the operations management problems that Dr. Barr is having at the clinic.
2. How would you define the "service bundle" currently being offered? How is this different from the initial purpose of the clinic?
3. Identify the high-contact and low-contact segments of the operation. How should each be managed?
4. What should Dr. Barr have done differently to avoid the problems she is currently experiencing? What should Dr. Barr do now?