Identify the environmental factors


Select an organization with which you are familiar that conducts both domestic and global marketing (A U.S. Company).

Write a 800 to 1,000-word paper in which you identify the environmental factors that affect global and domestic marketing decisions.

Address the following as they relate to the organization's marketing decisions:

· Analyze the influence of global economic interdependence and the effect of trade practices and agreements.

· Examine the importance of demographics and physical infrastructure.

· Analyze the influence of cultural differences.

· Examine the importance of social responsibility and ethics versus legal obligations.

· Analyze the effect of political systems and the influence of international relations.

· Analyze the influence of the Foreign Corrupt Practices Act of 1977, and the influence of local, national, and international legislation.

· Explain the effect of technology.

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HR Management: Identify the environmental factors
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