Discussion Post
Identify one ad ou have seen on a website and briefly describe what is being marketed, the intended audience, and where the ad is from. Then, evaluate which component(s) of attitudes (e.g., affective, behavioral, cognitive) this ad uses in its appeal. Do you think this is a good strategy for the specific product and/or audience? Why, or why not?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.