Read the case study and prepare a 2300 - 2500 word report (executive summary, table of contents body, conclusions and recommendations) analysing the issues in the case, and identify logistics management strategies that enable Zara to become so successful. Contrast this with Dell and Myer and a top 500 listed company on the Fortune 500.
In your report you need to consider :
- The Fundamental reasons for success, with a comparison to another successful and an unsuccessful company?
- How can Zara maintain its competitive advantage, here the concept of sustainability may be introduced?
- Are there similarities between Zara Dells and Myers formula for success and could this be suitable for other companies and if so explain why, if not explain why?
Here are some links for more information
https://www.youtube.com/watch?v=vTmxAxV7ngk
https://www.youtube.com/watch?feature=player_detailpage&v=mG1jqzMkrqE
https://www.youtube.com/watch?v=FKU5_-eObsI
https://www.youtube.com/watch?v=qhCM0F81vEg
Attachment:- zara case study.pdf