Discussion Post: Situational Analysis
Choose a company (I chose Hershey's) that has a marketing problem that needs to be solved. This paper will identify and describe your chosen company, what business it is in, and set out the problem that needs to be solved. This is a situational analysis.
The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.