Discussion Post
a) Since the start of the Covid-19 pandemic, what one company, from a sole proprietorship to a corporation, executed a marketing strategy that you found creative and potentially successful to their business?
b) Identify at least 1 action or statement made by one Chief Executive Officer (CEO) or top-ranking official of an organization that impressed you in the organization's efforts to reach, maintain and support their customer base.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.