Identify 4-5 motivational factors from the point of view of (prospective) employees. These are motivational factors which reflect the point of view of employees (or prospective employees).
To identify these factors:
a. Ask your self what motivates you;
b. Talk to your friends and ask them what motivates them;
c. Search on the internat to find what people say about what motivates them.
You might create first a longer list of such factors. In the end, select 4 or 5 of them.
You will be required to outline these factors and to explain in a brief manner
Why you have selected them.
We will denote the motivational factors in this group by E1, E2, ..., E5.