Individual - Huffman Trucking Internal Marketing Culture Plan and Defense
Using the Problem Solution Template, develop a 3,500 to 4,200 word paper in which you propose a solution to help Huffman Trucking develop a comprehensive plan for an internal marketing culture. Remember that your solution needs to focus on the concepts covered in the course (see the mind maps in Weeks 4 through 6 your rEsourceSM course page). Be sure to incorporate appropriate citations from your readings and research.
NOTE: The word count does not include the tables.