Discussion Post
a) Social media can be an effective communication strategy, but you need to use the right media channels for your specific audience. Use research to determine the social media channel(s) that best reach your target audience. Use this information to develop a social media communications plan for the company or product for your hypothetical business.
b) Provide your research that shows how your recommendation will reach your target audience.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.