Discussion Post
• Your company's marketing department and product development teams are planning to develop a new product. As the marketing research analyst, you were asked to get some standardized marketing information for the new product development.
o What is standardized marketing information they are looking for?
o Why do they need this information?
o How would you get the information?
• Product of choice (Nike Air Force ones)
o How would you integrate keywords and key phrases into your content to ensure your specific enough to search by your customers?
o What are the marketing tools for your search engine that you would use specifically for your product of choice? Why?
The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.