Assignment
Customer Relations: Try to sell your professor on conducting class as a study period next week. How would you prepare for the "presentation" to make your case? What are some objections you might receive? How might you handle the objections?
Customer Relations: Imagine that you are networking with someone who said his company may have an opening and asked you for your résumé. It's been a week since you sent your résumé to him. When would you follow up? How would you follow up?
Marketing Management: What are the various ad formats, payment models and ad types available? Provide examples to support your point of view.
Marketing Management: What are the crucial elements that go into a successful affiliate program (programme).
Marketing Management: Online banner advertising and outdoor display advertising both use images to try to increase sales. In planning, both need to consider placement so as to be seen by their most likely audience. What are the key differences?
Text Books:
1. eMarketing- The essential guide to marketing in a digital world by Rob Stokes and the Minds of Quirk, 5th Edition.
2. The Power of Selling by Kimberly Richmond, ISBN 13: 9781936126002.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.