Discussion Post: Marketing
YouTube Video:"PROF. PHILIP KOTLER's insightful Live Session for ABS PGDM Students!"
After reviewing this video choose one of the Major New Themes in Marketing outlined by Professor Kotler and discuss it in detail. Provide a current day example and how this will withstand environmental impacts of the seven Major Wicked Problems Facing Humankind as presented by Professor Kotler.
The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.