How to meet the demands of the modern-day consumer


Assignment Task:

Deliver an Informative Speech

SCENARIO: You are a manager at Squidwork, Inc., which is a lucrative online boutique (e-commerce company) that has gone through massive growth in a short amount of time. Over the past two years, there has been an increase in revenue, the team has expanded significantly, and additional leadership has been added to each department. It is the hope of the company to go into the new fiscal year more efficient, structured, and equipped to continuously meet the demands of the modern-day consumer.

A mass communication with more details will be shared across the company.

ASSIGNMENT: In this assignment, as the manager, you will give a 3-5 minute informative speech to your team on the overall status of the company going into the new year. An informative speech is intended to deliver information. No call to action is required for this type of speech.

You will emphasize how the company is doing financially (growth and revenue), how the company has expanded, and address any areas of focus in the upcoming year. In your speech, you must emphasize the following key notes:

1. Financial status: Emphasize how the company is doing financially (growth and revenue)

  • Significant increase in orders
  • Two-year revenue climb
  • Consistent improvement in orders and revenues in the past four quarters

2. Expansion: Mention the number of team members associated with the company and how the company has expanded

  • Hired 115 new employees over several departments
  • Total of 265 full-time employees
  • Hired new COO
  • New supervisory and managerial leadership in the following departments: Purchasing, Receiving, Merchandising/Channel Management, Listing, Customer Service, Picking, Packing/Shipping/Quality Control.

3. Areas of focus: Address the company goal to "become more efficient, structured, and equipped as a team to continue to meet the demands of the consumer."

  • Focus on collaboration across departments
  • Invest in updated technology
  • Monitor performance and adjust strategies as needed

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Other Management: How to meet the demands of the modern-day consumer
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