How to increase in-store purchases, Marketing Management

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How to increase in-store purchases

Question: You're the marketing director for a retail chain with both physical stores and an online presence. Your goal is to increase in-store purchases, particularly for a new line of home decor products leveraging Pinterest. Given the scenario, which advertising objective would be the most suitable for the marketing director to choose in order to increase in-store purchases of the new home decor products on Pinterest? Awareness Consideration Conversions Offline sales

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Marketing Management: How to increase in-store purchases

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