How to handle the situation as the director


Problem:

You work for a manufacturing company that has an annual revenue of $50 million. Your organization has experienced a 2% increase in sales for the past 5 years, however, the market average for your industry is a 7-10% growth per year. The organization is not satisfied with this growth and wants a solution.

Required:

Question 1) How would you handle this as the marketing leader? What is your plan?

Question 2) How would you handle this as the director if HR? What is your plan?

Question 3) How would you handle this as the CEO? What is your plan?

Provide thorough explanation of the given question.

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Operation Management: How to handle the situation as the director
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