Assignment task: This discussion is associated with the three learning objectives in this module: understanding how to design and manage fundraising programs understanding fundraising process, and; understanding campaign strategies in nonprofit organizations Instructions for this Discussion For this discussion, respond to the following: Imagine that you are the founding director of a new nonprofit organization in Atlanta, GA. The primary mission of the organization is to provide services for the homeless community. How would you go about developing a marketing strategy to raise funds for your organization? To answer this question effectively, you must draw ideas from the readings that have to do with marketing and fundraising. Also, imaging that you are explaining your ideas to your board members who heavily rely on your leadership in the fundraising initiative.
Reference:
Review: Nonprofit Fundraising: Guidelines and Resources Written by johntalaguit
YouTube Video: Fundraising 101: Rueben Mayes at TEDxWSU 2014