Solved: How they maintain their brand promise to customer base, Marketing Management

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How they maintain their brand promise to customer base

Discussion Post: Hotel Marketing

Review the "Marketing Excellence: The Ritz-Carlton" case study. Bring another hotel into the discussion (either a competitor of Ritz-Carlton or not), and discuss how they maintain their brand promise to their customer base (i.e., their target market). Make certain to select a hotel that has not already been mentioned.

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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