How the public perceives the accounting profession


Problem:

Regardless of how the public perceives the accounting profession as a whole, a recent study suggests that there continues to be a significant disconnect between the perceived responsibility accountants have to their clients and third parties, and their actual responsibilities.

The study, Public Perceptions in a 'Post Enron' World by Camico Mutual Insurance Co. Report (2004), included the following question:

Accountants are responsible for making sure that companies stay honest:

Pre Enron Post Enron
Agree     34% 61%
Neither   25% 10%
Disagree 39% 29%

How does this new perception impact the auditor's job?

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Business Law and Ethics: How the public perceives the accounting profession
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