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How the creative team within an advertising agency utilizes

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Explain how the creative team within an advertising agency utilizes "appeals" and message strategies in the process of designing an advertising campaign.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: How the creative team within an advertising agency utilizes

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Marketing Management: How the creative team within an advertising agency utilizes

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