Discussion Post: Consumer Behavior Writing
Find one online ad that focuses on utilitarian aspects and also find another online ad that focuses on hedonic aspects. Then, detail each in terms of reasons that you chose your ads and how the ads are related to the utilitarian aspect and the hedonic aspect each.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.