Discussion Post
• Think about the role of symbols used in persuasion. How are symbols used to achieve persuasive communication ethically? How are they misused?
• Search and view commercial advertisements on the Internet. The advertisement can be either a print or a video. Choose one unethical advertisement for this Discussion.
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.
Larson, C. U. (2013). Persuasion: Reception and responsibility (13th ed.). Boston, MA: Wadsworth.
Chapter 2, "Perspectives on Ethics in Persuasion"
"Importance of Ethics" (pp. 41-47).