Competitive Advantage in the Global Economy
Module 11: Strategic Alliances
How should a Middle Eastern company evaluate the success of a strategic alliance? Identify relevant criteria and discuss your reasons for including them. Describe why they are relevant across industries, cultures, and geographic locations.
Your well-written paper should meet the following requirements: 4 pages in length
Support your analysis by referencing and citing at least three credible sources in addition to the course textbook. The SEU Virtual Library is an excellent place to search for scholarly articles.
Use Saudi Electronic University academic writing standards and APA style guidelines, citing references as appropriate.