How secondary data can be used


Case Scenario:

1. Secondary data can be used by researchers in many ways. Secondary data can provide enough information to resolve problems that are being investigated. For researches to look into data on specific areas they are researching all they need to do it look up the appropriate information in the Census Bureau report. Secondary data can also be a valuable source of new ideas which develop from primary research. This kind of data helps to define problems and formulate hypotheses. It usually provides a better understanding of the problem. This data is of use in the collection of primary data. To do this you examine questionnaires and techniques, it can also suggest better methods. secondary data can help define the population, and define the areas of primary research. This data can be used to reference against the validity or accuracy of primary data. The benefit to secondary research is to save cost and time by extracting the data and reporting the information found. It is a lot cheaper that pulling primary data due to the cost of collection of data. Resource to secondary data is usually the only information able to get for research projects. Historical data is always secondary as you cannot conduct primary research in the past. Secondary data is mostly more accurate than primary data due to the data being pulled from governmental sources, trade associations, for general business resources.

2. Back in 2007, I worked with a coworker who lived on Facebook. She had her cell phone set up that you could track her everywhere she went. If you, too, had a Facebook account, little "bubbles" would pop up saying something along the lines of, "Annie is at Smokey Bones Café. Ask her how she is enjoying it." I found that technology rather intrusive. Superficially, this sounded like a great idea, that is, until that company was caught.

https://www.theatlantic.com/technology/archive/2014/06/everything-we-know-about-facebooks-secret-mood-manipulation-experiment/373648/

https://www.nytimes.com/2014/06/30/technology/facebook-tinkers-with-users-emotions-in-news-feed-experiment-stirring-outcry.html?_r=0

In 2009, that software would help retrieve her cell phone. A Facebook friend of hers decided to ask her about her meal at a certain restaurant. On her new cell phone, she called that friend, trucks out to that restaurant, called the local police when she found out who had her lost cell phone, and a police report was filed.If I were doing counter-ops, I would inundate and skew my competitor's data was misleading results. A close friend of mine works for a corporate espionage firm inside the headquarters of a huge multinational company whose sole purpose is to provide false information to their competitors. That activity is unethical to me, but it is done on a daily basis all over the world. Again, my ethics are not necessary those of other consumers.

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Business Management: How secondary data can be used
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