How relative costs of storage influence choice of strategy


Kite Fabrication has the following aggregate demand requirements and other data for the upcoming four quarters.

Quarter Demand Previous quarter's output 1300 units
1 1800 Beginning inventory 0 units
2 1100 Stockout cost $150 per unit
3 1600 Inventory holding cost $40 per unit at end of quarter
4 900 Hiring workers $40 per unit
Firing workers $80 per unit
Subcontracting cost $60 per unit
Unit cost $30 per unit
Overtime $15 extra per unit

Which of the following production plans is better: Plan A-chase demand by hiring and firing; Plan B-pure level strategy, or Plan C-1200 level with the remainder by subcontracting? Explain how the relative costs of storage, shortage, overtime, subcontracting, layoffs, etc., influence the choice of strategy.
Chase costs $314,000; Level costs $329,000; Mixed costs $236,000. Mixed is by far the cheapest. In this problem, stockouts and storage are relatively expensive compared to subcontract cost and hiring/firing costs. This leads to the low-cost solution that avoids inventory-chase strategy.

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Operation Management: How relative costs of storage influence choice of strategy
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