Problem: Using this week's course readings, explore how racial diversity or blackness is employed in advertising as a symbolic resource. What are the ways that race is constructed for the white gaze? How is race "spectacularized" in online spaces?
Spectacularized and Branded Digital (Re) presentations of Black People and Blackness." Television & New Media 22, no. 2 (2021): 131-146.
"Marketing blackness: How advertisers use race to sell products." Journal of consumer culture 8, no. 2 (2008): 245-268.