Assignment task: (Zero-emission full-size electric SUV with long battery)
Q1. What is the problem being solved?
Q2. What is a creative, innovative, resource-friendly solution to the established problem?
Q3. Why will this solution work?
Q4. Cost/Benefit: What is the cost of the problem? What are the costs and benefits of this solution? How do they balance each other? How does the solution outweigh the problem to justify the cost?
Q5. Who do you need to convince that this is the solution? (Apply both investor and consumer)
Q6. What arguments could be made to contradict or undermine your solution? (Apply both investor and consumer)
Q7. What selling points are important to your audience? What "hot-button" words or themes do you need to use to convince them? What words or themes do you need to stay away from?
Q8. Are you within an existing company or an independent?