How pricing was affected based upon the digital environment


Assignment: Strategic Marketing Paper

Write a 3 page paper on the following question below:

Pricing has changed in the current digital world. First, discuss in detail two of the concepts noting specific examples from the internet. Next, discuss two instances where you used the internet during a purchase process. Describe both instances. Discuss for each how pricing was affected based upon the digital environment.

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: How pricing was affected based upon the digital environment
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